Hello, my name is

Oliver Laith Matta

I am a Marketing Graduate from Toronto, Canada.

About Me

Marketer & Creator

I have recently just completed my studies at The University of Guelph with a major in marketing. I have a strong interest in digital marketing and e-commerce, continuously trying to better my skills in digital strategies that achieve brand/business objectives. I am Currently looking to contribute to a company to achieve business results by leveraging consumer insights, analytic data and digital performance metrics. As my personal interests have shown throughout the years, I have used them to its full potential. I have a creative mindset thus the reason I began practicing 3D animation, utilizing adobe suites, and taking a Hubspot digital advertising course in my free time. When I have a task that is placed in front of me, I will utilize it in the best of my abilities to show people who I am, and what I can achieve.

Personal Projects, Services, and Certifications

Content creator

I create videos using Premiere Pro to enhance my video creation (making posts on instagram, and tiktok) of my travels and recommendations I also use it for my 3D animation (a new digital way of advertising to gain exposure). Below is a link to my tiktok social media page where I post the content, using promotions and organic exposure to broadcast to my target audience.

Tiktok

3D Animation

The next offering is 3D animation. This can be used for advertising on large digital billboards and online platforms of all kinds. Animated 3D advertising is a new way for organizations to connect to their consumers, leaving them on their toes. This would be exported as an MP4. Below is my Laith Visuals instagram account where I post my animations.

Laith Visuals

Digital Marketing

I am familiar with many services like Google Ads, all social media platforms, ad tracking and analyzing data. As I have ran my own ads online, I want to expand my knowledge within this field as I am a great team player, quick learner, and a result focused individual. I took it upon myself to complete a Hubspot digital advertising course for which I recoeved certification for doing so.

Hubspot

Ad Campaigns and Content

Jacuzzi

Jacuzzi Requested that I create a mock giveaway advertisment to be broadcasted on their socials. My idea was to partner with HGTV to giveaway a backyard makeover using Jacuzzi's product. This would provide organic traffic!

Dropshipping

I have taken it upon myself to create a dropshipping website with creatives and ad campaigns. I plan on running thess ads (on tiktok, FB, Google etc..) once I recieve the product for organic marketing objectives

Tiktok Promotions

I obtain a strong consumer centric mindset which helps me on my creative side of projects. I have ram tiktok promotions to see what I can generate (most recent) : $8 spent - 237 new followers - 6400 impressions